In the planning phase, we identify the what, who and why for change. In the making the change phase, we execute the communication, measure the key performance indicators (KPIs) and make continuous improvements based on the measurements.
The final phase of our organizational change management approach occurs when the majority of the change has occurred. At this point you are making sure that the changes are reinforced and maintained, and become ingrained in the way the organization works.
Even the best planned and executed change efforts can fail, if the messages and behaviors are not reinforced. How have you developed an OCM approach for your organization and what you did to reinforce the change?
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